If you think it’s tough sorting truth from industry propaganda and lies, get ready for even tougher times ahead. More than 50 front groups, working on behalf of food and biotechnology trade groups¯Monsanto being the most prominent¯have formed a new coalition called Alliance to Feed the Future. The alliance, which is being coordinated by the International Food Information Council (IFIC), was created to "balance the public dialogue” on modern agriculture and large-scale food production and technology, i.e. this group will aim to become the go-to source for “real” information about the junk being sold as “food.” The groups comprising this new alliance represent multi-national food companies, biotech industry, and chemical companies that generate hundreds of billions of dollars worth of revenue from food related sales every year.
