Israel preparing itself for Twitter war over Palestinian state. Beware of Hasbara
Foreign Ministry bracing for a flood of pro-Palestinian tweets ahead of the UN session on a Palestinian state.
The Foreign Ministry built up its social media activity after the excruciating flop of the Israeli digital media response following the Turkish flotilla to Gaza, which again taught a lesson about the strength of the Internet community in the Arab world. Surfers used the social websites as a key media tool to bring down the Egyptian government. The Internet is also central to fomenting unrest in Iran and Arab nations. On Nakba Day two weeks ago, social media were also central to disseminating messages and organizing the boundary breach between Israel and Syria, right under the noses of Israeli army officers, not to mention the Foreign Ministry's top brass.